Pricing Strategies For Small BusinessBook - 2008
Small business owners are frequently faced with challenging pricing dilemmas. Should you give Bob a better deal than Joe? Should you jack up your prices in one big jump, or frequently in smaller increments? If you raise prices by $1.00, will you make more money, or will you lose money because customers will go elsewhere? Pricing can make or break a small business. Learn how to choose a price strategy for your product or service so you get the best results for your business.
Publisher: North Vancouver, BC : Self-Counsel Press, c2008
Branch Call Number: 658.816 GRE
Characteristics: xvii, 198 p. : ill. ; 25 cm