The Strategy Paradox
Why Committing to Success Leads to Failure (and What to Do About It)Book - 2007
Describes how companies can achieve successful results while minimizing their risk, drawing on cutting-edge research and firsthand experience to introduce the author's innovative principle of requisite uncertainty.
Publisher: New York : Currency Doubleday, c2007
Branch Call Number: 658.4012 RAY
Characteristics: xi, 303 p. : ill. ; 25 cm